Wrath of the Lich King, Midnight Openings

It’s almost that time again folks, the next expansion for Blizzard’s World of Warcraft arrives the first minute on the 13th of November. This is the expansion we’ve all been waiting for, climbing the ranks to level 70 so we can enjoy all the fresh new content, preparing ourselves for Dark Knight status.

If you’re in the New York area, you’ll have a chance to meet CEO Mike Morhaime and executive VP of product development Frank Pearce. They’ll be a New York Best Buy signing copies of the title if you’re lucky to be in the area and plan to go out at midnight to get it. We’re not that lucky, but we’re also not standing in line this year for an event.

We’re trusting in Amazon and their promise to have the game at the door step on release day. If this isn’t the case, we’ll be playing some Burning Crusade content instead. If you want to join in the New York festivities read on for their full press release.

Best Buy® Counts Down the Arrival of Wrath of the Lich King™ in New York City

World of Warcraft® Players to Meet Blizzard Entertainment® Developers and Be Among First to Obtain Their Copy at an Exclusive Launch Celebration

MINNEAPOLIS—(BUSINESS WIRE)—Alliance and Horde members will converge on the Best Buy at 44th Street and 5th Avenue to take part in the highly anticipated midnight launch of Blizzard Entertainment®’s World of Warcraft®: Wrath of the Lich King™. The celebration, starting at 8 p.m. Eastern Time on Nov. 12 at the Best Buy store near Times Square, is the premiere developer meet-and-greet in the U.S. for the popular World of Warcraft game and the only such event on the East Coast.

The event includes appearances by Blizzard Entertainment cofounders Mike Morhaime, CEO, and Frank Pearce, executive vice president of product development. In addition, a number of the game’s developers will be available to meet players and sign copies of the game. Geoff Keighley, videogame TV host, will emcee the evening that will feature interviews, trivia and prize giveaways.

With more than 11 million subscribers, World of Warcraft is the most popular massively multiplayer online role-playing game in the world. Wrath of the Lich King is the game’s second expansion. For more information on the game visit www.WorldofWarcraft.com.

In addition to the original game and both expansions, players can purchase 60-day World of Warcraft subscription cards at Best Buy.

“At Best Buy, we’re passionate about helping gamers get the most enjoyment from their gaming systems – from having the latest releases to a full complement of gaming platforms, accessories, electronics and services,” said Jill Hamburger, Best Buy vice president games and movies. “Our newly introduced Reward Zone Gamers Club provides additional benefits and amazing experiences for our most loyal customers who love gaming.”

Reward Zone® program Gamers Club is a specialty expansion of Best Buy’s Reward Zone Loyalty Program. For every $150 spent on qualifying gaming software and accessories (certain exclusions apply) Reward Zone program Gamers Club members will receive 500 points/$10 reward certificates, in addition to their regular Reward Zone program points, that can be used on almost everything within the store. Additional membership benefits include special offers on game software and accessories, information on the latest gaming trends and hints and cheats for popular games to maximize the gaming experience. Members may also receive special access to invitation only gaming events hosted by Best Buy.

For more information on the launch event, visit www.bestbuy.com/midnightopenings.

Wrath of the Lich King is a trademark, and World of Warcraft, Blizzard Entertainment, and Warcraft are trademarks or registered trademarks of Blizzard Entertainment, Inc., in the U.S. and/or other countries.

(Thanks, Kotaku)

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The format for displaying their facts, figures and sales numbers was well played. Nobody wants to sit in front of a chart and listen to an executive blab on about what they did and where they’re going. But, when you add some Little Big Planet flair, such as having the graphs built within their game engine and Sack Boy hopping around on the statistics things smooth over well.

I was confused on why they chose to display the Little Big Planet graphic engine followed by Resistance 2 and then taper into talk about the PlayStation 2 with game previews. It seems more appropriate to bring in the PlayStation 2 product line first, then blow the crowd away with the current generation graphics. Instead, we were awed by the epic Resistance 2 graphics and then presented with old generation stale game engines… silly.

They went on to show off the wide array of PSP games arriving and a little trailer for Resistance Retribution for the PSP. The game system is definitely more mature than their DS competitor but seems to have a bit less sales momentum.

Overall, Sony did one right by talking about their three tiered solution to gaming instead of focusing too much on a single system. PlayStation 3 numbers are good but not mind boggling (like Wii) and their PSP product is doing much better than it used to and the PlayStation 2 numbers are high but falling compared to last year (as would be expected).

By focusing on the full suite of products they’ve put their eggs into many baskets rather than rely on their bleeding edge flagship product which still needs time to grow.

Well done Sony.

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We’ve waited years for a Diablo 3 announcement. Within days the Internet is afire with Diablo 3 news, theories, previews, screenshots and dialog about the next Blizzard Game. However, there are hardcore gamers that only see the Diablo cup as half full while the rest of us are simply excited to see gameplay footage.

What’s wrong with the upcoming franchise blockbuster? Apparently the art direction is making a few people upset because it’s too much like World of Warcraft. Holy crap, isn’t that a multi-million dollar hit MMORPG developed and maintained by none other than Blizzard?

“The main objective of this petition is to show Blizzard that there’s a significant number of players that dont agree with the current art style of the game, with this petition we hope to make Blizzard ear our voices, our opinions and our suggestions and we seriously want some changes in the artistic direction of the game so it could be more coherent and familiar with the Diablo universe.” (diablo 3 petition)

Imagine the developers and artist whom have worked, in secret, for years to bring gamers the next game in a series they’ve longed for? Not “thank you for making our dreams come true,” but “oh, c’mon, you can’t make the game I want?”

You must first understand the demographic of video game fans, especially those hardcore fans who will invest their (moms) time and money into the Diablo franchise. To many gamers the world actually revolves around them and all games should cater to their needs and desires.

The gameplay footage didn’t have enough “realistic world with realistic, dirty and muddy textures” and the game has too much “over-sized and exaggerated proportions like big shoulder guards.” The gameplay footage that we’ve seen is too clean, to “cartoony” and looks hand drawn rather than dark and eerie like the other Diablo games.

What? Is this a joke?

No, the internet gives voices to many folks, some folks whom we wish would stay silent. Instead, they start an online petition which will lead to no change, but alas, we can let them pretend.

Diablo 3 looks great, has a very nice direction and I trust that Blizzard will make it work. Blizzard has three key franchises and they work hard to perfect each one with the majority of gamers being satisfied customers.

(Thanks, actiontrip)