Once upon a time, Activision Blizzards CEO Bobby Kotick kicked a few franchises to the curb: Riddick and Ghostbusters. No doubt, this was a result of the Activision and Blizzard merger requiring some resources to the merged together while others were cut from the lineup. Phil Harrison, the new big suit at Atari/Infogrames has raised these little birds from the ashes with a dream to build them into 100-million dollar franchises.
While Bobby Kotick said the titles, “don’t have the potential to be exploited every year on every platform with clear sequel potential and have the potential to become $100 million dollar franchises,” Phil Harrision sees it as a personal challenge to prove him wrong.
“What Bobby, perhaps unhelpfully said, was that those games were franchises which wouldn’t make $100m of revenue and generate sequels. If that’s his benchmark, then fine — and we’d love to aspire to the same benchmarks. But you know what? I would love to turn Ghostbusters into a $100m franchise, just to prove him wrong.” (1up)
In many ways, this is the difference in attitudes from a large firm compared to a smaller firm with strong goals and a vision for success. Activision Blizzard is big now, perhaps the biggest publisher in the industry, they can’t be bothered with minuscule 80-million dollar franchises. Others, like Atari, strive to take a title from nothing to something of greatness. Granted, Atari’s failed in a lot of franchises, but with their new ex-Sony executive behind the helm things could turn around and this might be the first step.
Most of the best game franchises in existance today started from nothing but a dream. Big publishers don’t have time to dream, they’re too busy making money off the fanboys of their current franchises.
@Gabe Newell teases something for E3 2012 with a “3” in it:
“DOTA 2 launches on E3” ? It has a 3 in it … Or how about Portal 3? I mean people do hope for HL3 or at least HL2 – episode 3.
How about Team Fortress 3 🙂
@Microsoft includes “do not class action sue us”:
So it seems that bad practices tend to replace good practices. I mean while “do not class action sue us” will protect the company (cover it’s ass), it also allows it to be evil and get away with it.
Are they that sloppy that they feel that they need this kind of a clause? Or even worse, do they plan to do nasty stuff with your personal data?
About light bulbs: I heard that the ones built for the 220V will work just as well on 110V, but last much longer. Hint hint, if you have a trip to Europe 🙂
@Bizarre circumstances surround GSC Game World:
They sold quite a good number of the STALKER games, enough to keep the studio afloat. I think that these kind of news are just advertising, like the ARG for Valve.
I’m a big STALKER fan, by the way. Their earlier games were also pretty good (loved “Codename: Outbreak”).
As for 25 years, it’s still a small amount of time. I mean files remain classified as top secret for 50 years, unless their status is renewed for another 50.
Good segway there Paul!
@QOTW: the only handheld game system we had was one that could play snake and tetris. So big surprise, my favourite game was tetris, on a nameless handheld (’cause “17 in 1” is not a name) made in China 🙂
Just so you know, I took the time and left you an iTunes comment.
@Gabe Newell teases something for E3 2012 with a “3” in it: I look forward to seeing whatever game Valve releases next, but these kind of teasers for a teaser in kind of tiring to me. I won’t get excited until I see an actual gameplay trailer. Possible new releases other than Half-Life ending with 3: Team Fortress 3, Portal 3 and Left 4 Dead 3.
@QOTW: Sorry, I have never owned a handheld gaming system. This is because I have never found any reason to buy one (it’s better value to spend the money on a home console) and anyway I would only be able to play it at home because it takes less than an hour to get from one side of my country to the other, and there aren’t a lot of games that interest me on a handheld.